Microsoft and Klout seem to be forging a deep friendship. The companies have come together to launch Snapshots on Bing which allows you to tie your name to your Klout account. When someone searches for you on Bing, they’ll see your Klout score along with other social accounts. In a blog post announcing the new feature, Klout said, “Search is one of the most common ways that information about you is discovered by other people. Snapshots on Bing enable anyone who signs up on Klout to verify and manage how they appear in Bing search results, based on their public social network profiles.”
Your best moments show up on Bing now
Essentially, once you log in and claim your profile, you will be able to allow Bing to tie up your Klout profile, along with your other social networking ones like Facebook, Twitter and LinkedIn to the search engine. It will let whoever is searching for you on Bing see your most influential moments on services like Instagram and Twitter as well. This move by Klout and Microsoft seems to be towards giving users more control over the information that appears about them on search. Snapshots may not give you total control over what information shows up, but it still lets you showcase some of your best moments on social networking websites.If you do not already have a Klout profile, you need to know that it is a social ranking website that uses analytics to study your reach over social networks like Facebook, Twitter, Instagram and even Flickr to tell you a score between 1 and 100. You can sign up to claim your profile and tie in your profiles to it—the more profiles you link, the more accurate the scoring becomes. You will also need to link your LinkedIn profile to Klout, after which you will be able to claim your Bing profile. When someone searches for you now, they will see your score and services attached to your Klout profile. Now, if only Google could attach such a service.
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