Some Fancy SEO Terms: LSI, LSA, Juggernauts, Bowling, Dance, Honeymoon, and Sandbox

• Latent semantic Indexing (LSI) is a process of extracting related words or information from your website content. This is very interesting topic in Information Retrieval (IR) System. Top search engines works on the latent semantic indexing (LSI) based. 

• Latent Semantic Analysis (LSA) is applied by taking millions of web pages, where the search engines can learn which words are related and which noun concepts relate to one another

• Juggernauts: A DeepLink Juggernaut is a wordpress seo plugin that changes a word that is in text form into a link. You set the number of links and how many pages in posts the link on.Note - Be very careful not to confuse the search engine robots by linking to the same page with different anchor text. 

• Google Disavow and Google Bowling: 

Google has released the Disavow Tool which allows website owners to report bad links and get them ignored by Google. This is great for many websites in Gambling and competitive industries because in the past ‘Google Bowling’ has hurt many websites.

‘Google Bowling’ is when your competitor points a bunch of bad links at you.

Buying 0 value links with ‘porn’, ‘viagra, or other related negative terms through companies like 

TextLinkAds and TextLinks.com for $1 is a known method. Buying programs like HREFER, Market Samurai, XRumer,  or SENuke and setting them up to target your competitor with nasty links could not be prevented by Google

Google Honeymoon and Sandbox for new websites

If your website is relatively new, it may have enjoyed an unrealistically high ranking for a period of time, which could be anything from 48 hours to two months; this phenomenon has been termed the Google Honeymoon. At the end of the honeymoon period, the site will drop to its ‘natural’ position in the SERPs.

Alternatively, at the end of a honeymoon, you may even find yourself in the Google Sandbox. which is simply a filter which appears to pick on nearly all new websites and put them on some sort of initiation or probationary period until they have proved themselves. An affected website will still show in the SERPs, but will not obtain a good ranking irrespective of the quality of its content and inbound links.

Google Dance:

The term Google Dance is used to explain what sometimes occurs when Google’s index update is carried out, approximately once a month. Moving from the old index to the new one actually takes several days and during this period websites may appear to ‘dance’ around in the rankings, albeit up or down. Luckily, this is only temporary and a website affected in this way will naturally return to its correct position in the SERPs in due course.